Day in the Life with Chef Kristela Nazario-Mendoza
The 7th Annual Awards
- Excellence in Multicultural Storytelling
ABOUT THIS ENTRY
Take an inside look to an event day with Kristela, the only female Culinary Director amongst all NBA arenas. Our content team followed Kristela Nazario-Mendoza, a Filipina and Latina chef who breaks through glass ceilings running a massive culinary team at Chase Center.
How does this represent "Excellence in Engagement"?
We at the Warriors and Chase Center are continuing to look for ways to showcase and highlight stories that matter to our local community and that align with our core values. Kristela's story is one that we were all inspired to tell, and we hope more brands in the industry do the same.
Objective
Our objective was to showcase Kristela Nazario-Mendoza, a Filipina and Latina chef and the only female Culinary Director in an NBA arena. This content was featured during Women's Empowerment Month, a yearly initiative highlighting and empowering women in our community.
Strategy & Execution
Go behind the scenes for a day-in the-life of a culinary director in an NBA Arena. This video was the first in a series of longform videos for our newly launched Chase Center YouTube channel.
Organizations
- Golden State Warriors Studio
- Golden State Warriors Social Media
- Chase Center Social Media
Links
Credits
Hannah Avdalovic
Sr. Manager, Social Media
Golden State Warriors and Chase Center
Elizabeth He
Coordinator, Social Media
Golden State Warriors and Chase Center
Amanda Ray
Producer
Golden State Warriors
Ramil Sumalpong
Videographer
Golden State Warriors
Oscar Sotelo
Videographer
Golden State Warriors
Emma Steinberg
Editor
Golden State Warriors
Miles Moody
Videographer
Golden State Warriors