4th Awards Winners

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Congratulations to the winners of the 4th Hashtag Sports Awards presented with Budweiser for their excellence in engagement. View all nominations on the 2022 shortlist.

 

Winner speeches on-demand: Coming Soon

Brands & Partnerships.

View the category's nominations.

Best Brand Experience or Activation

Subway Signature Sandwiches

Momentum Worldwide

 

Most Creative Partnership

NBA Paint Collaboration

Chicago Bulls

 

Best Women’s Sports Partnership

#ForTheW WNBA & Twitter Sports Dynamic Hoodie

Twitter

 

Most Creative Partnership (With an Athlete or Influencer)

Jalen Ramsey x Porsche Mariachi Arrival

Los Angeles Rams

Best Brand Sponsorship

Volkswagen: FC Bayern World Squad

Jung von Matt SPORTS 

 

Content.

View the category's nominations.

Best Athlete Storytelling

The NFLPA + OneTeam Partners Present: #AthleteAnd

NFLPA

Best Branded Content or Series

Ice Keepers

Madison Square Garden Sports Corp.

 

Best Life or Legacy Tribute

All Madden

FOX Sports

 

Best Original Content or Series (10 min+)

Once Upon A Time in Queens

ESPN

 

Best Original Content or Series (Under 10 min)

Green Screen Guy: Frankie LaPenna x NFL x Ravens

NFL

Best Sports Podcast

False Idol

Religion of Sports

Best Use of Fan-Generated Content

A Crest For All Chicago

Chicago Fire FC

 

Best Women’s Sports Content

New York Jets #EmpowHER Docuseries

New York Jets

Emerging.

View the category's nominations.

Best Engagement Through NFTs or Digital Collectibles

WWE

WWE

 

Best NIL Program (Brand, Agency or Tech)

WWE Next In Line

WWE

 

ENTERTAINMENT.

View the category's nominations.

Best Engagement Through Esports & Gaming

NBA 2K22

PepsiCo

 

Best USE OF MUSIC OR POP CULTURE

B/R Open Run

Bleacher Report

Fan Experience.

View the category's nominations.

Best Use of Technology

DRL: Redefining Sports Entertainment

Drone Racing League

 

Best App or Mobile Experience

B/R App - The No. 1 App in Sports

Bleacher Report

 

Best Broadcast or Stream Experience

The Mobile Tech Powering Youth Sports Streaming

GameChanger

 

Best New Fan Experience

Sorare Fan

Sorare

 

Best Website

FOX Sports Website

FOX Sports

 

Best Use of AR or VR

@NBA x Instagram AR Creators

NBA

 

Best in Direct-to-Consumer or Social Commerce

Oakland Forever presented by Rakuten

Rakuten

Impact.

View the category's nominations.

Best Engagement for Good

Dyslexia Jersey

Jung von Matt SPORTS 

 

Diversity, Equity & Inclusion in Sports

Save It, See It

GUT

 

Excellence in Black Storytelling

NHL Bound

Arizona Coyotes

 

Outstanding Social Justice Initiative

Freedom to Vote Campaign

National Basketball Social Justice Coalition

 

Excellence in Multicultural Storytelling

NLL Unites: Every Child Matters

NLL

 

Marketing & Campaigns.

View the category's nominations.

Best Social Media Campaign

EA SPORTS & Sheffield F.C. - The F.O.A.T.

Jung von Matt SPORTS 

 

Best Integrated MARKETING Campaign

Welcome to NBA Lane

NBA

Best Sports Communications Strategy

The #FreemanEra

Notre Dame Athletics

Best Sports Media Buying Strategy

Pepsi Zero Sugar - "Zero Sugars, Zero Compromises"

PepsiCo

Social Media.

View the category's nominations.

Best in Graphic Design

US Open 2021 Tournament Creative

USTA

 

Best Use of Live Video

Dyslexia Jersey

Jung von Matt SPORTS 

 

Best Use of Motion Graphics or Animation

NFL Pro Bowl Takes Over Las Vegas: Drone Edition

NFL

 

Best Use of Social Audio

GameMic

GameMic

 

Snapchat

Wave Sports + Entertainment on Snap

Wave Sports + Entertainment

 

Sports Betting.

View the category's nominations.

Best Sports Betting Content

B/R Betting

Bleacher Report

 

Best Sports Betting Partnership

FanDuel is Leading the Charge for Women in Sports Betting

FanDuel Group

 

Best SportsBOOK

Elevating the Sports Betting Experience

FanDuel Group

Best in Fantasy Sports

Yahoo Fantasy Sports

Yahoo Sports

Special Achievement.

View the category's nominations.

Engagemement Executive of the Year

Andrea Hopelain

EA Sports

Next Up Award

Keirsten Sires

2adays

Outstanding Intern Contribution

Cole Cooper

Denver Broncos

SOCIAL MEDIA TEAM OF THE YEAR

College Football Playoff National Championship Team

Overall Excellence.

This prestigious honor is given to the organization with the highest rating across all categories to reflect industry-wide excellence in engagement on all platforms and projects.

Outstanding Achievement in Overall Engagement for an Organization

Jung von Matt SPORTS

Inspired to enter your own work?

Entries to the 5th Hashtag Sports Awards will open in December 2022. Sign up below to receive announcements and special promotions.