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Inside the Future of MLB's Marketing

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DAZN Announces Plan to Buy Eleven Sports and Team Whistle

DAZN has reached an agreement to acquire Eleven Group’s global sports media business, including U.S.-based Team Whistle.

YouTube Is Becoming a Sports Podcasting Power Player

YouTube is quickly becoming a “power player” in the sports podcasting business, according to Kevin Jones, founder & CEO of Blue Wire.

NBA Launches New App for All of Its Content

The NBA is rolling out a newly redesigned app that it hopes will become a one-stop shop for its fans and serve as its digital flagship.

WhatsApp Debuts First Short Film Starring Giannis Antetokounmpo

WhatApp is releasing its first original entertainment project later this month—a short film featuring NBA star Giannis Antetokounmpo.

What Businesses Can Learn From the Inclusion Revolution in Sports

Inclusion is a highly active process. It entails creating and sustaining norms and practices grounded in fairness, respect, access, and opportunity.

Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Top stories from last week around the internet that we're reading and recommend you do too.

Inside the Future of the MLB’s Marketing

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...

Overtime and Golden State Warriors Launch Limited Edition Merch Collab

Overtime and the Golden State Warriors have launched a limited-edition merchandise collaboration.

Lessons in Navigating a Creative Career in Sports

This past September, I had the honor of being part of Hashtag Sports' second annual Creators of Color Summit.

This groundbreaking program...