---
title: What's Trending in Sports Media, Marketing, and Entertainment
description: Buick's 'See Her Greatnewss', NASCAR and Roblox, Overtime and the Golden State Warriors, and more
---

[Hashtag Sports | Media, Entertainment, Culture, Sports ](https://www.hashtagsports.com/read)

# [What's Trending in Sports Media, Marketing, and Entertainment](https://www.hashtagsports.com/read/what-is-trending-03-16-2023)

 Written by [Jenny Martindale](https://www.hashtagsports.com/read/author/jenny-martindale) | March 16, 2023

Top stories from last week around the internet that we're reading and recommend you do too.

Sports x Entertainment stories you don't want to miss

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#### **1. Buick Points to Disparities in Men’s and Women’s Sports Media Coverage**

The GM brand is again using March Madness as an advertising platform that will link to live women's college basketball tournament games as a continuation of the '[See Her Greatness](https://www.buick.com/see-her-greatness)' campaign.

Read: [Ad Age](https://adage.com/article/marketing-news-strategy/march-madness-2023-gms-buicks-plan-highlight-women/2479146) (subscription)

#### **2. NASCAR Races Into the Metaverse in New Roblox Game**

The motorsports giant has just launched its very own Roblox game—[NASCAR Speed Hub](https://www.roblox.com/games/12734143030/NASCAR-SPEED-HUB)—to bring the heart-pounding thrill of stock car racing to its fans in the metaverse and on mobile devices.

Read: [Pocket Tactics](https://www.pockettactics.com/roblox/nascar)

#### **3. Overtime and Golden State Warriors Launch Limited-Edition Merch Collab**

The 2022 NBA Champion Golden State Warriors and sports and culture brand Overtime have launched a limited edition merchandise collaboration. The custom-designed apparel line is inspired by the team’s 2022-23 City Edition uniforms and designed by Bay Area artist Allison "[Hueman](http://www.huemannature.com)" Torneros.

Read: [NBA.com](https://www.nba.com/warriors/news/warriors-overtime-announce-launch-of-limited-edition-merchandise-collection-20230309)

#### **4. Powerade Pulls Ja Morant Ad in Wake of Gun Incident**

The Memphis Grizzlies and NBA Superstar had just signed a major endorsement deal with Powerade and was set to be the face of a rebranding effort for the Coca-Cola product. That is, at the least, on hold for now.

Read: [Pro Basketball Talk](https://nba.nbcsports.com/2023/03/13/powerade-pulls-ja-morant-ad-in-wake-of-gun-incident)

#### **5. Dude Perfect Buying Into Pickleball Team at $5M Valuation**

The group, which now boasts 59 million subscribers on YouTube and ranks as the 28th most-followed channel, is now part of the ownership group for the [Frisco Clean Cause](https://www.majorleaguepickleball.net/2023-teams/frisco-pandas)—a Major League Pickleball club.

Read: [Sportico](https://www.sportico.com/business/team-sales/2023/dude-perfect-pickleball-franchise-1234715833)

[View full post](https://www.hashtagsports.com/read/what-is-trending-03-16-2023)

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