Monumental to Spend $20M on Recently Acquired DC Regional Sports Network

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According to a study from German Football League DFL on the future of sports media and production, 70% of fans expect and do not mind seeing ads during live sports content as long as they are personalized.

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Monumental to Spend $20M on Recently Acquired DC Regional Sports Network

Monumental Sports & Entertainment, the owner of the Washington Wizards, Mystics, and Capitals plus Capital One Arena, is planning a major rebrand and investment in NBC Sports Washington, the regional sports network it fully acquired from Comcast last September, a top executive told Axios.

What's the deal?

Owning the network insulates Monumental from the distribution crisis hitting dozens of sports teams around the country. It also gives Monumental the resources needed to create its own local sports streaming app, which it plans to launch next year.

"Overleveraged operators are experiencing distress, but that should not be conflated with the incredibly strong and stable demand for local sports rights," said Zach Leonsis, president of media and new enterprises at Monumental. "Live sports viewership continues to be on a growth trajectory and Monumental Sports believes that this is the right time to invest back into those live rights."

The bottom line:

In total, Monumental plans to invest around $20 million in the network's technology, infrastructure, space, and new content for the linear channel and app.

Read: Axios


Shaq, Kevin Durant, Dwyane Wade, and more invest in Tiger Woods' TMRW Sports

Durant and Kleiman are participating through their fund, Thirty Five Ventures, while Wade and O’Neal are investing on their own. They’ve joined backers from a recent TMRW funding round, the company’s first for outside capital, which was comprised of more than 65 athletes, team owners, entrepreneurs, and VC firms.

“The broadening appeal of what we are building with TMRW Sports continues to gain momentum,” co-founder and CEO Mike McCarley said in a statement. “As champions, they understand what it takes to build a great team. And I welcome their leadership, insight, and enthusiasm for what we’re developing as we reimagine sports through the lens of a new generation of connected fans. Plus, I can’t wait for the company pickup games.”

Read: Sportico


LIV Golf struggles with ratings as business model changes

It always seemed a bit too good to be true, didn’t it? Get paid untold millions to play less golf! But now, as LIV Golf enters its next phase, reality is apparently dawning on LIV’s players and management, and reality is a whole lot colder and harsher than the dream. A damning report and low ratings from the league’s second event of the season are showing the challenges LIV Golf faces as it seeks to go from disruptor to standalone, self-sustaining league.

LIV Golf’s first season comprised 10 no-cut, high-purse events. The result was so successful — from an attention-grabbing standpoint, at least — that LIV executed its 2024 plans in 2023, upping the schedule from 10 to 14 events. At the same time, LIV has been increasing the focus and emphasis on its four-man teams.

Read: Yahoo Sports



Creators of Color applications open for 2023

Creators of Color is a game-changing annual recognition program that spotlights and empowers sports creatives ages 21-33 who identify as Black, Latino, Asian, and People of Color.

The cohort of 30 honorees is hand-selected by members of The Engagement Academy of Sports x Entertainment across nine creative specialties:

1) Video & Production; 2) Social Media; 3) Podcasting; 4) Marketing & Revenue; 5) Storytelling & Editorial; 6) On-Camera Talent; 7) Design & Art; 8) Web & Digital and 9) Photography.

The 2022 cohort included honorees from the Los Angeles Lakers, TikTok, Octagon, Turner Sports, Overtime, and Wave Sports + Entertainment in addition to freelance professionals and on-air talent.


Rob King, one of ESPN’s most senior sports journalism executives, is out

“After nearly 20 years with ESPN, I have decided the time is right for me to leave the company." King said on Twitter on Tuesday “I’m looking forward to spending more time with my family and friends, and wish the company continued success.” The New York Post reported Tuesday that King departed after complaints were made to ESPN about harassing social-media posts. An ESPN spokesperson said the company would not comment on personnel matters.

King held the title of ESPN’s executive editor in chief, special projects, and in an ESPN corporate bio, which has since been removed, was described as “responsible for the company’s overall journalistic direction, working closely with leaders across ESPN Films and original content, digital content, social media, multi-platform journalism and storytelling and global content, and advises ESPN and its senior leadership team on editorial issues.” In a previous role, King supervised ESPN’s original content, including “SportsCenter” and

Read: Variety


NHL Big City Greens Classic attracts strong younger, female viewership

The National Hockey League’s (NHL) simulcast of the ‘Big City Greens Classic’ on Disney Channel and Disney XD, which featured a live animated broadcast of the New York Rangers’ win over the Washington Capitals, helped draw in a younger and more female leaning audience.

The broadcast was a game like no other and drew an audience that is seemingly also unrivaled. The median age that watched the game on Disney XD was 12 years old, while on Disney Channel it was 14 years old.

Read: SportsPro

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  • TRENDS: Women's college basketball players are seeing a surge in NIL deals thanks to their highly engaged social audiences.




Breeders' Cup, FanDuel Extend Partnership

FanDuel will retain its status as the official ADW partner, official sports wagering partner, official fantasy sports partner, and official mobile casino partner of the Breeders' Cup. With the 2023 renewal of the World Championships set for Nov. 3-4 at Santa Anita Park in Arcadia, Calif., FanDuel will continue to serve as title partner of the $2 million Breeders' Cup Juvenile (G1) and the $2 million Breeders' Cup Mile (G1T). This agreement will continue at Del Mar for the 2024 Championships.


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