Case Studies

Case Studies

Winner Spotlight: Lifetime Tattoo Ticket

The following interview with Jung von Matt/SPORTS’ Managing Director, Holger Hansen, is part of our Campaign Spotlight series, which examines last...

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Case Studies

Winner Spotlight: FIFA #RivalHug

The following interview with Jung von Matt/SPORTS’ Managing Director, Holger Hansen, is part of our Campaign Spotlight series, which examines last...

Picture of Team Hashtag by Team Hashtag
Case Studies

Winner Spotlight: #NBATwitterIs…

The following interview with Twitter’s Head of Athlete/Sports Talent Partnerships, Brittany Cranston, and Sports Partnership Manager, David Herman,...

Picture of Team Hashtag by Team Hashtag
Case Studies

Winner Spotlight: SAP Battles From the Bench

The following interview with Sarah Ax, VP Business Leadership Director at Momentum Worldwide, is part of our Campaign Spotlight series, which...

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Trending
Alex Morgan, Shaq, Charles Barkley, NFL+, Oilers+, and US Ski & Snowboard

 by Anthony Caponiti

Top stories from the last week that we're reading and recommend you do too.
Agencies
Big 12 Conference Hires Translation

 by Anthony Caponiti

The two-year-old mobile platform aims to serve as a live viewing bridge for the next generation of audiences that are not addressed by TV.
Streaming
Buzzer Renews NBA, WNBA Deals for Viewing Out-of-Market Games

 by Anthony Caponiti

The two-year-old mobile platform aims to serve as a live viewing bridge for the next generation of audiences that are not addressed by TV.
Social Media
ESPN Bets Big on TikTok to Become ‘Home of Hockey’ for Gen Z Fans

 by Anthony Caponiti

As part of ESPN’s strategy to establish ESPN and ESPN+ as the “home of hockey,” the company is tapping TikTok to target Gen Z viewers and...

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