WhatsApp Debuts First Short Film Starring Giannis Antetokounmpo

WhatApp is releasing its first original entertainment project later this month—a short film featuring NBA star Giannis Antetokounmpo.

How Panda Global helps every player and fan be better content creators

Panda is the largest grassroots esports organization in the world and a pillar of the gaming community. With top rosters in games such as Smash...

How Team Canada's digital team won content gold with two Olympic Games in six months

Colin Freeman has a deep understanding of the Olympic movement, having held roles at the Vancouver 2010 Games, London 2012 Games, and now with the ...

How PSG Leaned on Content Creation to Become the World’s 4th Most Popular Sports Franchise

In his role as Deputy Digital Director at Paris Saint-Germain, Anthony Baca has spent a decade implementing the club's new media strategy across its...

ESPN Bets Big on TikTok to Become ‘Home of Hockey’ for Gen Z Fans

As part of ESPN’s strategy to establish ESPN and ESPN+ as the “home of hockey,” the company is tapping TikTok to target Gen Z viewers and...

Steve Ballmer Launches ClipperVision

Nearly a decade after acquiring the NBA’s Los Angeles Clippers, Steve Ballmer has finally succeeded in building a direct-to-consumer TV...

Bronny James, Randy Johnson, Nike and Nissan NIL, Amazon, and more

Top stories from the last week that we're reading and recommend you do too. Newsletter: 10/20/22 issue

The Athletic and The New York Times Is a Marriage With Promise and Tension

The $550 million acquisition of The Athletic is "a very big bet" and one that The New York Times "believes in and is going to get right". ...

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