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Cavinder Twins Partner With Jake Paul’s Betr Media

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Agents of Change

Agents of Change

Laura Louisy: These three key trends have created a new breed of fan

Laura Louisy is the SVP of Business Development & Rights Partnerships at PERFORM where she works directly with major international sports...

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Agents of Change

Micky Lawler: Sports needs to move in a future-proof direction

Micky Lawler currently serves as President of the WTA where she has been instrumental in shaping and contributing to the league’s strategy for growth...

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Agents of Change

Sarah Unger: Gen Z Fans Don’t Mind Being Marketed To, Just Be Transparent About It

Sarah Unger currently serves as Senior Vice President of Global Insights and Strategy at Civic Entertainment Group, an agency in Ryan Seacrest’s...

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Agents of Change

GumGum’s Jeff Katz: 76% of media value for NBA jersey patches comes via social

Jeff Katz is the General Manager of GumGum Sports, a division of the artificial intelligence company helping brands unlock the value of visual...

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Agents of Change

Mike Greenberg: Fans want to watch ESPN in the morning, not Netflix

As longtime veterans of ESPN, host Mike Greenberg and President of Global Sales & Marketing Ed Erhardt have seen the network shift from a television...

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Q+A
How House of Highlights Reached 50 Million Fans on Instagram

Anthony Caponiti

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...
Awards
Here’s Every 2023 Hashtag Sports Awards Winner

Team Hashtag

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.
Trending
Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Jenny Martindale

Top stories from last week around the internet that we're reading and recommend you do too.

Agencies
Inside the Future of the MLB’s Marketing

Jenny Martindale

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...

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