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Cavinder Twins Partner With Jake Paul’s Betr Media

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This Week’s Movers in Sports Media and Marketing

This week in the sports media and marketing ecosystem, Michael Roth is set to head up FC Bayern’s Americas partnerships, NBC Sports taps Molly...

How James Madison University Drives Revenue and Engagement for Sports Outside of Football

In his role as Assistant A.D. for Communications at James Madison University, Kevin Warner oversees a staff of nine communications professionals who...

Winner Spotlight: #NBATwitterIs…

The following interview with Twitter’s Head of Athlete/Sports Talent Partnerships, Brittany Cranston, and Sports Partnership Manager, David Herman,...

Winner Spotlight: SAP Battles From the Bench

The following interview with Sarah Ax, VP Business Leadership Director at Momentum Worldwide, is part of our Campaign Spotlight series, which...

How House of Highlights Reached 50 Million Fans on Instagram

In his role as VP & GM of House of Highlights, Drew Muller and his team oversee strategy, audience growth, revenue development,...

Here’s Every 2023 Hashtag Sports Awards Winner

Congratulations to the winners of the 5th Hashtag Sports Awardsfor their excellence in engagement. Creativity pays when it's engaging.

Buick, NASCAR, Roblox, Overtime, Golden State Warriors, and more

Top stories from last week around the internet that we're reading and recommend you do too.

Inside the Future of the MLB’s Marketing

Major League Baseball CMO Karin Timpone gives a glimpse into the future of the league’s marketing plans. The scene is set in two suites at...