Bussin’ with the Boys
The 7th Annual Awards
- Best Athlete Podcast
- Best Podcast
ABOUT THIS ENTRY
Bussin’ with the Boys is a high-energy sports and culture commentary podcast hosted by former NFL players Will Compton and Taylor Lewan. Launched in 2019, the show quickly became a fan favorite, known for its unfiltered locker-room talk and celebrity guest appearances that bring big names to the airwaves.
In January 2025, Will and Taylor made a major move, leaving Barstool Sports to go independent, kicking off a new era for the program. With millions of monthly listeners and video views, the podcast continues to thrive, maintaining its signature vibe while expanding its reach and achieving new heights.
How does this represent "Excellence in Engagement"?
Bussin’ With The Boys has become a cultural landmark in the podcasting world.
Will and Taylor’s easygoing chemistry makes listeners feel like they’re part of the conversation. The show’s unpredictability—whether it’s a breakdown of NFL games or a deep dive into pop culture with big-name guests—keeps fans coming back for more. By blending sports talk with humor, personal anecdotes, and topical discussions, the hosts create an inclusive space where fans feel like they’re hanging out with friends. Engagement is also driven by the show's interactive approach with fans, through shoutouts, call-ins, and consistent interaction across social media platforms.
The podcast’s success coincides with the rapid growth of podcasting globally, as fans are craving real, longform, unfiltered conversations. Originally a fixture of the Barstool brand, Bussin’ has outgrown its origins and reached a point where it demands its own identity. It’s a testament to the show’s cultural impact that it has gained such a strong, dedicated following, and now stands independently.
Objective
Bussin' With The Boys was created by Will Compton and Taylor Lewan as a way to connect with fans on a deeper level beyond their NFL careers.
After years of playing professional football, the duo sought a platform to share unfiltered stories and experiences from both the locker room and life beyond the field. They wanted to deliver more than just sports talk—creating a space for candid conversations that touch on everything from business endeavors to personal life stories. The podcast became a natural extension of their personalities, offering fans an inside look at what goes on when they’re off the field, with an emphasis on authenticity, humor, and relatability.
Strategy & Execution
The podcast offers an unfiltered mix of sports commentary, pop culture discussions, and camaraderie between its hosts that you can’t find anywhere else. At its core, Bussin’ With The Boys delivers an insider’s perspective on the NFL, with Will and Taylor sharing stories from their playing days and current sports insights. However, the show’s appeal goes far beyond football.
The Boys bring in a range of celebrity guests, from NFL stars like Travis Kelce to musicians like Jelly Roll, creating a dynamic that keeps each episode fresh and unpredictable. With their signature raw humor and unapologetic delivery, Will and Taylor keep the conversation flowing, often veering into uncharted territory. One minute, Will and Taylor are sharing behind-the-scenes NFL stories—like when Mike Vrabel joked he’d trade his “piece” for a Super Bowl win–and the next, they’re getting sidetracked talking about life, business, and anything else that crosses their minds.
The show’s move to independence allowed them to control their own content and take on more sponsorship deals, like their exclusive partnership with FanDuel. Despite leaving Barstool Sports, the transition has been seamless, maintaining their loyal fanbase while attracting new listeners with a more flexible and lucrative setup.
Organizations
- The Volume
- Bussin' with the Boys
Links
Featured
- Will Compton
- Taylor Lewan
Credits
Will Compton
Host
Taylor Lewan
Host